03.3 / Digital Growth - Analytics & Reporting

One dashboard the whole company trusts.

The problem

The decision this solves

Every platform reports its own flattering numbers; nobody knows which are real. Broken tracking, double counting and report theater mean decisions run on opinion while the data sits there, wrong.

Method

How we work

First we make the numbers true - audit, fix, verify - then make them useful: every metric on the dashboard maps to a decision someone actually takes. Reports state what changed, why, and what to do, in language a director reads without a translator.

03.3 / In one line

Tracking, dashboards, attribution

Scope

What's included

Tracking audit and GA4 / pixel setup done properly

Conversion definitions agreed across marketing and sales

Server-side tagging where it pays off

Dashboards: one honest view of spend and results

Attribution setup matched to your sales cycle

Monthly plain-language reporting rhythm

Scope shown is a working draft pending final owner approval.

Process

01 / 04

Audit

What is tracked, what is broken, what is double-counted.

02 / 04

Fix

Tracking rebuilt and verified against real transactions.

03 / 04

Dashboard

One agreed view of the funnel - spend to revenue.

04 / 04

Rhythm

Monthly evidence review that ends in decisions, not slides.

Proof

Evidence, not adjectives

Case studies and client references for this capability are being prepared and will be published after client approval.

Sample case for this capability:

Vela Estates (fictional) Digital Growth

Media spend that finally answers for itself

Sample case - for demonstration

FAQ

Frequent questions

We have GA4 installed. Isn't that enough?

Installed and correct are different things - most setups we audit double-count, miss conversions or mix test traffic in. The audit shows exactly what your numbers currently lie about.

Which tools do you use for dashboards?

Usually Looker Studio on top of GA4 and ad platforms - free and shareable. Heavier stacks only when data volume genuinely requires them.

Can you measure offline sales too?

Where a CRM or sales log exists, yes - we connect ad data to real deal stages so campaigns are judged on customers, not clicks.

Ready to move your brand forward?

Let's build useful momentum together.